Article marketing is proved to be one of the best online marketing methods. In fact, it is not very difficult to engage into article marketing. You will be writing some articles about your niche or industry. And then you will submit them to various article directories. By doing that, you can gradually build up as a expert in your industry.
You can also put your website link in the articles. As a matter of fact most article directories allow authors to put up to three links in each article they submit. Besides the website URL, you can also put the link directly to the product page. As an internet marketer, you can also put a link to your affiliate site.
The links in the articles will also help for your search engine optimization. Nowadays search engines such as Google place quite a high weighting on the number of back links to a website when they are ranking for it. When you submit more articles to the directories, your website will be gaining more back links and this will certainly help you site to get a better position in the search results. Below are some tips for you when you are doing article marketing.
1. The resource box: For most article directories, the resource box, or the bio box, is where you put your links and URLs of you website and products. As a matter of fact most directories do not allow you to put links in the article bodies. It is very important to create a good resource box. Usually, you will put no more than four sentences in the box. In fact it will only make the readers feel uncomfortable if your resource is too long.
You should put your name (author name) in the resource box. Then you will probably put the links in it. In most cases you can put deep links in the article and this will certainly benefit your search engine ranking. You may also include some free such as a free report so that you can encourage readers to click through the links.
2. Content of the article: As discussed, the article should be useful. No one will love to read an article which is not interesting. It has also to be informative since you will need to build up an image as an expert in the field of your business. Your readers will be amazed when they learn that you know a lot in your field of business.
There are a lot of excellent articles out there for your reference. In fact, topics such as product reviews are always excellent in order to create good articles. Besides, the news in your industry will also be worth writing on. You have to bear in mind that your main target is to let the reader learn more but not sell the products to them.
3. Submitting the articles: After you have written the article, you have to submit it. However, it is better that you join some article distribution network to submit the articles instead of submitting them manually yourself. You should spend more time on writing rather on submitting. At the end of the day the cost for join article distribution network is not high. Alternatively you may also hire some companies which provide manual article submission services to do the job for you.








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