Company behind Sports Direct says post-lockdown boost and online sales increasing profits

Pre-tax profit rose by 17.6 per cent to £106.1million at Frasers Group, in the half year to the end of October, even amid a 7.4 per cent drop in revenue to £1.9billion. The company, which is part of Newcastle United owner Mike Ashley’s business empire, said the increase had been driven by a strong start in its stores since lockdown ended. It also credited growth in its online business, new stores opened by its Flannels brand, and operating efficiencies. The figures end in October so do not take into account the lockdown that hit England last month.

“Unfortunately the Covid-19 crisis continues to be a significant issue for all of us and we are currently living through a second wave. This has resulted in more lockdowns and restrictions which are materially impacting the business,” said chairman David Daly.

Almost all of Frasers’ shops were closed in England from November 5, and Wales shut for a little over two weeks. But Frasers indicated it had reopened stores in England on December 2, and online performance was still strong.

This means it expects earnings before interest, tax, depreciation and amortisation to increase by about 20 per cent to 30 per cent over the financial year, a better range than previously guided. Mr Daly also echoed calls for reforms to business rates.

“We can weather most of the storms faced this calendar year. However, much of the UK high street, which was already suffering before Covid-19, won’t survive unless the Government addresses the out-of-date business rates regime which is due to return come April 2021.”

Post a Comment